VietNamNet Bridge - Many travel firms, after making heavy investments in online tourism, are earning increasingly high revenue. 

VietNamNet Bridge - Vietnamese companies have only 20 percent of the online tourism market, with foreign companies taking up the rest.

Several years ago, Vietnamese could name only several foreign online travel agents (OTAs), but  more and more Vietnamese OTAs have become well known.

VietNamNet Bridge - All hotels have to cooperate with online travel agents (OTA) to sell hotel reservations. However, many of them are seeking ways to find guests directly and escape heavy reliance on the sites.  

VietNamNet Bridge - The fourth industrial revolution is expected to be a great opportunity for Vietnamese businesses to make a breakthrough in the online market, estimated to be worth $9 billion by 2025.

The competition in the market is heating up and luxury hotel developers are struggling to scramble for clients. Still, the market is large enough thanks to the increasing number of travelers to Vietnam.

VietNamNet Bridge - Forecasts say Vietnam’s online tourism market’s value may reach $9 billion in the next three years.

Having been in Vietnam for a long time, foreign online travel agents (OTAs) now dominate the market, but analysts believe there are still opportunities for Vietnamese OTAs.

Online booking has been witnessing stable growth in Vietnam in the last few years. 

The OTAs in Vietnam are still facing big challenges when trying to change Vietnamese tourists’ habits.