VietNamNet Bridge - The number of 3D TVs now accounts for 10 percent of TVs available in the market. It is only considered a supporting feature for high-end models and is less favored than Smart TVs.

 


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The number of 3D TVs now accounts for 10 percent of TVs available in the market. It is only considered a supporting feature for high-end models and is less favored than Smart TVs.

A representative of LG Vietnam said the electronics manufacturer plan to cut the number of TVs with 3D support by half in Vietnam the next year. 

He said only some TV models, mostly large-size Ultra HD TV and luxurious, would have the feature. The 3D image presentation capability with specialized glasses will only be found on high-end models with large screens and high selling prices.

The South Korean brand was once considered the world’s biggest 3D TV manufacturer and it had a large market share in Vietnam.

3D TV three years ago was considered a high-end TV model and predicted to be a growing tendency.

On the official websites of three big TV manufacturers in Vietnam, namely LG, Samsung and Sony, one would see that the manufacturers do not make 3D TVs any more, but they only integrate 3D into TV models as a supporting feature. If someone wants 3D, he will have to check the specifications notified in each product. 

3D TVs have been removed from the shelves at electronics shops, replaced by new TV series such as OLED, UHD and Smart TV.

Amid the presence of the next-generation TV models, customers have become less interested in 3D TVs. At electronics shops and supermarkets, the areas which were previously reserved for 3D TV’s performance are now places for Smart TVs or curved-screen TVs with Ultra HD 4K.

3D TVs have been removed from the shelves at electronics shops, replaced by new TV series such as OLED, UHD and Smart TV.
A representative of Media Mart distribution chain noted the number of TV models with 3D support just accounts for 10-15 percent of total TV models. 3D is now only integrated into high-end TV model with large screen (50 inch and larger), priced at between VND25 million and VND100 million.

Meanwhile, there are only two or three 3D TV models still available which have selling prices of less than VND20 million.

The representative noted that Vietnamese do not favor 3D TV because they don’t want to wear glasses. 

Meanwhile, those who want to experience 3D technology spend money on projectors and large-size projection screens because the size is not large enough, while it is too expensive compared with the efficiency it can bring.

According to Le Van Tien, an LG Vietnam marketing expert, people’s interest in 3D TV has fallen not only in Vietnam but in the world as well. 


VNE