At the "Vietnam – The New Destination of World Cinema" event held in Los Angeles, California, on September 25, the Ministry of Culture, Sports, and Tourism promoted Vietnam's tourism and film industry.

The event attracted over 500 guests, including producers, directors, location managers, actors, and partners from both Hollywood and Vietnam.

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Delegates discuss and explore information about Vietnam as a destination during the tourism and film promotion event in the United States. Photo: Thuy Ha

Speaking at the event, Deputy Minister of Culture, Sports, and Tourism Ho An Phong highlighted the importance of introducing Vietnam's unique landscapes and film-making potential.

He emphasized that Vietnam offers diverse locations capable of bringing any story to life. "Vietnam not only offers stunning landscapes but also a growing pool of creative talent in the film industry," Phong said.

He added that Vietnam’s affordable prices and supporting infrastructure make it an attractive destination for cost-effective yet high-quality productions.

The government is working to simplify film permits, offer tax incentives, and provide the necessary support to ensure a smooth and successful experience for international filmmakers.

Director Phillip Noyce, who filmed The Quiet American in Vietnam over 20 years ago, praised the country's hospitality and support. "We faced no obstacles and received strong backing from local authorities and the community. From rapid permit approvals to logistic support like security, it was an experience I’ll never forget," Noyce recalled.

He also noted Vietnam's fast-growing economy, which sets the stage for both tourism and the film industry to thrive. However, he urged the country to introduce policies to support film crews and further develop its competitive edge in the regional film and tourism sectors.

Nicholas Simon, CEO of Indochina Productions, echoed these sentiments, pointing out that Vietnam’s potential as a film location is immense. Places like Ha Long, Hoi An, and Hanoi offer stunning backdrops, with many locations yet to appear on screen.

However, Simon stressed that Vietnam's Film Law needs to establish clear incentives to make the country a more appealing destination for filmmakers by cutting costs, easing government regulations, and streamlining permits.

Joel Rice, producer of The Tourist’s Love Journey, pointed out that many filmmakers lack sufficient information about Vietnam as a shooting destination.

"Vietnam should consider lowering taxes for foreign filmmakers and creating more promotion programs like this one to attract international attention," Rice suggested.

Ngoc Ha