Located between two famous destinations - Hue and Hoi An, Da Nang is working to make tourism a spearhead sector.
It has created its own events, such as the international fireworks festival and international sport tournaments.
The efforts have paid off. It recorded a three-fold increase in the number of visitors from 1.2 million in 2008 to 6.6 million in 2017, and a ten-fold rise in tourism revenues, from 2 trillion VND in 2008 to nearly 20 trillion VND last year.
This year, the city was ranked the second most popular destination for solo or couple travellers, according to the Republic of Korea’s Ticket Monster Inc.
According to the Vietnam National Administration of Tourism, Da Nang was said to be the best place to live in Vietnam.-VNA