The beauty pageant Miss Business 2015 was announced in HCMC on Wednesday to honor the beauty, talent and devotion of businesswomen to family and society.

Phan Thi Thanh Nhan, who was among the top 6 Miss Ao Dai Vietnam 2014 and now is PR manager at Odyssea Hospitality, is a guest at the contest where she will share her thoughts on how to be a beautiful and successful businesswoman

The contest, co-organized by Travel and Entertainment magazine and Nam Dinh Media Co., Ltd, has been receiving photos of contestants via www.nuhoangdoanhnhan.vn or via the magazine since June 2. The contest has three rounds -- online vote, top 30 miss business: soul’s beauty and top 30 miss business: nuance’s beauty.

In modern life, women, especially those active in business, face too much pressure and shoulder great responsibility for family and society, and have little or no time enough to take care of their beauty. Therefore, the contest is also a message to call for all women to love, to beautify and take care of themselves even when running business is hard and busy.

Th e contest is open to businesswomen aged from 25 to 45 and has high positions in companies in HCMC and neighboring provinces. It is a confirmation that the beauty of the businesswomen, their charm in soul and wisdom will be the power and inspiration in modern life.

Th e judge panel includes Nguyen Dai Bang, editor-in-chief of the magazine, fashion designer Quynh Paris and art director Le Viet. The fi rst winner of the contest will pocket VND100 million in cash, while the first runner-up will receive VND70 million in cash and the second runner- up will be given VND50 million in cash.

 The award gala is scheduled to take place in HCMC on August 25.