Spanish laundry services start-up Mr Jeff will license franchisees in Hanoi, HCM City, Hai Phong, Da Nang and An Giang. (Photo courtesy of Mr Jeff)

The announcement came soon after the company announced its franchising strategyfor Asia, on which it said it is majorly focusing.

“The biggest advantage of our system is that it allows you to have a franchisewith a low investment and that it has a profitable business model,’’ said JulioSuero Rodriguez, the company’s head of Asia & Europe expansion.

Mr Jeff, accessible through its website and mobile application, provideslaundry and dry cleaning services with both subscription plans and one-offorder through its franchises.

Rodriguez said the idea of creating Mr Jeff was borne out of a necessity to finda solution to the washing chore./.VNA