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national rice brand
Update news national rice brand
Businesses indifferent to Vietnam’s national rice brand
After a long period of selection, Vietnam's national rice brand has been established and agencies are fulfilling procedures to register for international protection. However, businesses have not shown much interest.
Choice for Vietnam rice brand still in dispute
VietNamNet Bridge - Both Jasmine and Japonica rice are being considered as Vietnam’s national rice brands but many experts disagree.
National rice brand: Vietnam’s choice of jasmine rice controversial
VietNamNet Bridge - While many countries in the world have reduced the cultivation of Jasmine rice, because it is difficult to grow and sell, the Vietnam Food Association (VFA) has decided that Jasmine will be the national rice brand for Vietnam.
Japonica rice considered for national brand development
VietNamNet Bridge - The Vietnam Food Association (VFA) has suggested adding Japonica, a Japanese rice variety, on the list of rice varieties for consideration to develop a national rice brand.
Creating national rice brand a difficult task: experts
VietNamNet Bridge - Experts doubt that Vietnam can create a national rice brand, saying that this would be impossible when more than 90 percent of rice total output is sold to small merchants before exported.
Vietnam needs to develop a national rice brand
VietNamNet Bridge - Vietnam was the world’s second-largest rice exporter in the world in 2014, but it is in urgent need of investment to develop a national brand to increase the value of its rice harvests.
