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VietNamNet Bridge – The Vietnamese coffee market is believed to nearly get saturated. The changes in the brand positioning are believed to lead to the biggest changes in the brands’ fames.
More and more take-away coffee brands, both domestic and foreign, have appeared on the market, creating a new tendency of enjoying coffee among the youth.
Trung Nguyen, the most famous Vietnamese coffee brand, plans to buy the roasters in the US and open cafes in Seattle, New York and Boston in 2013. The strategy was announced right after the US Starbucks opened its first store in HCM City.
Future computing devices will push further into the senses by developing capacities to mimic the ability to see, smell, touch, taste and hear, IBM says in an annual forecast Monday.