VietNamNet Bridge – Quite unlike anything they had done in the past, imitation mobile phone traders have been trying to communicate the press, using mass media as the tool to popularize the imitation goods they are providing.

Noisy imitation goods sale promotion campaigns run

Those using counterfeit mobile phones have been facing violent criticism from the community, while the sellers of the imitation products have been described as crimes and cheaters. A lot of people complained that they mistakenly bought counterfeit Nokia N9 or iPhone 4S advertised on websites as the genuine products, swearing that they would never spend money on imitation low quality goods any more.

However, imitation mobile phones have not been eliminated from the market, while they have been sold everywhere with the support of noisy sale promotion campaigns.

Some days ago, the faithful of Apple were so surprised about the appearance of a mobile phone model called 4S-Retina Pro, advertised as the perfect copy of Apple’s iPhone 4S.

The distributor of the products has affirmed that the imitation product not only absolutely similar with genuine iPhone 4S in design, but also has high quality with the screen manufactured specifically by LG for Apple. Therefore, he has affirmed that the quality of the two products is nearly the same.

The imitation mobile phone model has been advertised on a lot of websites, including some prestigious hi-tech forums and websites. Especially, the distributor of the products has posted the articles, comparing the similarities between 4S-Retina Pro with iPhone 4S. The articles have also analyzed the features of the products, so as to convince people that the counterfeit products also have superb quality.

Commenting about the advertisement campaign for the product, analysts said the campaign has been running in a very professional way, and no one can believe that this is just an ad campaign for counterfeit mobile phone model.

The press lends a hand to imitation goods distributors?

If accessing to news.z…vn, the website for the youth, one would easily find out three articles relating to the counterfeit 4S-Retina Pro on the most eye catching positions of the webpage.

One of the articles is titled: “Bon meo san iPhone voi gia 5 trieu dong” (the four tricks to obtain iPhone with just five million dong), which advised people to buy the copy version of iPhone, because the counterfeit goods have similar features like genuine iPhone 4/4S.

The unclear content of the article has made many people confused, because the article clearly applauds the use of counterfeit goods.

Some days ago, an article introducing a mobile phone model Galaxy III HD was posted on a website considered as having the highest number of visitors in Vietnam.

The information provided in the article showed that this is a product imitating the design of Samsung Galaxy S III. The product also uses Super AMOLED 4.8 inch screen and Android 4.0 operation system.

Another product of Samsung – Galaxy Note – has also had “perfect copies” which have similar design. The products have also been advertised noisily on many websites.

Consumers have also expressed their protest against the widespread advertisement campaigns for counterfeit goods. Director of a media company said that if newspapers keep lending a hand to businessmen to popularize counterfeit goods, they would face the strong opposition from readers.

Meanwhile, a lot of people said that using the counterfeit goods proves to be a good choice, especially when they have little money but want modern products. They also said that the distributors were honest when saying that the products are counterfeited, therefore, no need to criticize them.

Cong Danh