The event will attract more than 10,000 booths from over 11,000 famous brands worldwide, including firms from China, Japan, Nepal, Sri Lanka, India, Italy, South Africa, Germany, Greece, the Netherlands, and the US.

The presence of Vietnamese brand Doidep Tea & Coffee is expected to help international friends gain a better understanding about the potential and strengths of the Vietnamese tea and coffee industry, thereby further contributing to bringing Vietnamese farm produce trademarks to the world.

According to the organisers, World Tea Expo will include the popular and interactive Tea Bar, where attendees can experience a dynamic showcase of the latest teas, cocktails, and industry innovations.

The 2024 expo will also give participants the chance to sample award-winning teas from the 2024 World Tea Expo Beverage Challenge.

It will offer Industry Meetups, where buyers and sellers can connect, expand their business networks, and collaboratively tackle business challenges.

VOV