The cinnamon sector needs to issue a reform strategy to keep Vietnam's position as the world’s biggest cinnamon exporter, which it has held since 2021.

With an export turnover reaching nearly US$300 million annually, Vietnam has become the leading exporter of cinnamon globally, heard a seminar held in Hanoi on November 15.

India, the United States, and Bangladesh were Vietnam’s three largest cinnamon export markets, accounting for 67.1% of the country’s total cinnamon exports during the first six months of the year.