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Xiaomi launches production of smartphones in Vietnam

China-based electronics company Xiaomi has made investments into manufacturing smartphone components in Vietnam as part of its plan to compete against market leader Samsung of the Republic of Korea (RoK).

xiaomi launches production of smartphones in vietnam picture 1

According to Japan’s news service Nikkei Asia, Xiaomi plans to meet growing local demand for smartphones and will continue to support exports to Southeast Asia, including Malaysia and Thailand.

Pandaily, a tech media based in Beijing, also stated that Xiaomi is in the process of working with Chinese electronics manufacturing company DBG Technology, which runs a 200,000 square metre factory in Vietnam. The same factory will also produce data transmission equipment and circuit substrates.

Until recently Xiaomi had only been focused on producing smartphones in China and India. However, COVID-19 restrictions not only disrupted supply chains, but also reduced sales, prompting the firm to spread out its production locations.

Meanwhile, RoK electronics giant Samsung recently upped its investment in the Vietnamese market, where it already manufactures half of its smartphone output. The latest US$920 million in investment will serve to support the company’s circuit board and camera module production.

The RoK firm operates two factories in northern Vietnam and employs 100,000 people nationwide.

Currently, Xiaomi is listed among the top companies with the highest smartphone sales in the world. The firm’s smartphone revenues are estimated to stand at approximately US$6.79 billion, with its global smartphone orders reaching 38.5 million units in the first quarter of the year.

Source: VOV/Nikkei Asia

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