Although internet infrastructure remains limited in some remote villages, it has not diminished the aspirations of young people to engage with the digital world. With more than 79 million social media users nationwide, highland youth in Quang Ninh are becoming part of that broader current.
From small villages nestled along mountain slopes, they switch on 4G connections on modest smartphones - often treasured family possessions - to share the melodies of Then singing, the rhythms of Soong Co, or the warmth of a winter fire among Dao and Tay communities.
Even shaky livestreams or quickly recorded clips become vivid, authentic snapshots of life today, filled with pride and cultural identity.
One notable example is Truong Manh Hung, a young Tay man born in 1992 in Binh Lieu commune. Driven by a passion for photography and a desire to showcase his homeland, Hung has traveled across border mountains, capturing defining images - from the mist-covered “dinosaur spine” ridge to Then singing by streams, terraced rice fields at harvest, and the So flower festival at year’s end.
His photos and videos, shared on Facebook and YouTube, have created a strong ripple effect. Recalling a memorable moment after posting images of the famous mountain ridge, Hung said: “I uploaded the photos in the morning. By evening, most guesthouses in Binh Lieu were fully booked. Visitors came in numbers we had never seen before, eager to experience the place themselves.”
From promoting local landscapes, Hung has taken a further step by working with residents to develop community-based tourism - offering trekking experiences, cultural exploration, and traditional cuisine.
Gradually, natural landscapes and ethnic culture are becoming new sources of livelihood, opening sustainable development pathways for local communities. This also reinforces the local government’s view that community tourism will be a key development direction for the 2025-2030 period.
In the broader journey of digital transformation, young women in these highland areas are also asserting their role. One example is Chiu Thi Hien, 27, from the Dao Thanh Phan community in Ban Pat village, Luc Hon commune.
After finishing high school and studying agriculture and forestry at university, Hien chose TikTok to share daily life, traditional herbal knowledge, and the culture of her community. She also uses Zalo to promote and sell her family’s herbal medicine products.
“In recent years, young people have been using Zalo and TikTok a lot. Seeing this as a clear trend, I learned how to use technology and have been posting regularly for over a year now, receiving strong support,” Hien said.
And so, the spirit of “telling village stories” among young people in Quang Ninh’s highlands continues to grow stronger. With deep cultural roots, even a simple smartphone and genuine storytelling can touch millions of hearts - and open new doors for development in these mountainous regions.
My Dung

