Update news H&M

On the evening of April 2, the search phrase “H&M relation to problematic map" suddenly topped searches on the Chinese social network Weibo. As of 9:30 am on April 3, it had reached 410 million readers.

H&M criticized for allegedly posting "problematic" map

Some Vietnamese netizens have said that H&M (in China) has posted a "problematic" map that violates Vietnam's maritime sovereignty and called for boycott of this Swedish fashion brand.

Foreign brands shake up Vietnamese fashion market

Vietnamese fashion brands are feeling the heat as more and more foreign brands have arrived.

Vietnam’s garment-textile expects boom in 2020

Vietnam’s garment-textile sector is expected to make breakthroughs in 2020 thanks to the Fourth Industrial Revolution.

International fast fashion brands see opportunities in Vietnamese market

A number of famous international fast fashion brands have arrived in the promising Vietnamese market.

H&M keeps expanding amidst fast-fashion's slowdown globally

As the fast-fashion trend has been spiralling down in the global market, H&M still accelerates its presence in Southeast Asia, especially Vietnam.

Vietnamese fashion brands struggle to survive in home market

Selling nearly all of its shares to its Japanese partner, MTV Global Fashion, which owns the Vascara brand, has been added to the list of local companies bought by foreign firms.

UNIQLO to launch first store in Vietnam on December 6

UNIQLO, the Japanese global apparel retailer, today officially announced its launching date in Vietnam. The brand’s first store, UNIQLO Dong Khoi, will open on December 6 in Ho Chi Minh City.

Local trend of sustainable development may threat H&M and Zara

Despite being the second-largest polluters in the world, fast-fashion brands are growing at a tremendous pace in Vietnam.


Japan's Uniqlo and Muji to join the battlefield in Vietnam

Vietnam is expected to see a fierce confrontation between fashion brands from Europe and from Japan.

Vietnam’s fashion enters the world market

In January, Vietnam’s fashion industry received good news: the collections of designers Cong Tri and Phuong My would appear during New York Fashion Week, one of the four most influential fashion week events in the world.

Vietnamese fashion brands make difficult comeback in home market

VietNamNet Bridge - Meeting barriers in export markets, Vietnamese garment companies are trying to return to the domestic market. 

Foreign brands dominate Vietnam’s fashion market

VietNamNet Bridge - The Spanish fashion giant, Zara, has been in Vietnam for two years, and the Swedish company H&M for one year.

H&M, Zara earn big money in Vietnam

H&M has been open in Vietnam for one year, while Zara celebrated its two-year presence in Vietnam recently. Both fashion brands have prospered here thanks to the number of Vietnamese fashion fans.

Vietnamese fashion brands wither away as designs remain stagnant

VietNamNet Bridge - The appearance of foreign fast-fashion brands in Vietnam has dealt a strong blow to Vietnamese brands. 

H&M profits sink amid weak sales

 Swedish fashion giant H&M - the world's second-biggest clothing chain - has posted a 61% profit fall for the three months to February amid weak sales.

Vietnamese crazy about foreign brands

Fashion, fast food, beverage, cinema and retail brands have been opening more and more stores in Vietnam as the retail sector has seen fast growth in recent years.

How are Vietnamese fashion brands faring?

In the last 10 years, a number of fashion brands have quietly stopped operation or scaled down their business, while a few big enterprises have struggled in the home market amid the arrival of many foreign brands.

How attractive is Vietnam’s fashion market for foreign retailers?

VietNamNet Bridge - More than 200 foreign fashion brands are present in Vietnam, providing a wide range of products from mid- to high-end products, which hold 60 percent of the market share, according to the Vietnam Retailers Association.

Vietnamese fashion brands warn they may lose home market

Vietnamese fashion and garment companies have usually focused on outsourcing and have ignored branding. But the business strategy will no longer fit the new circumstances as more and more foreign brands have landed in Vietnam.