A series of new brands have appeared which have created a busy TV market again after a period of quiet.

Many home appliance shops have had to sell food, medicine, watches, and glasses and join forces with partners to sell more products, because the profit from their core businesses has been insufficient.

VietNamNet Bridge - It is expected that the spending on electronics and refrigeration products in Vietnam will reach VND157 trillion a year by 2020, including VND60 trillion on the former and VND97 trillion on the latter.

VietNamNet Bridge - As the competition in the market has become ‘scorching hot’ in the last three years, many home appliance distributors have decided to join hands with foreigners to receive support from powerful partners.

Home appliance centers have become the “deadly ground” of many investors. However, domestic investors still have poured money into the sector, while foreigners have spent big money to acquire unprofitable chains.

The home appliance market has become “peaceful” again after it became boisterous for one year with a stiff competition among the suppliers.