MICE tourism

Update news MICE tourism

MICE to lead tourism in future, but Vietnam remains unprepared

Agencies are still busy learning about MICE (meetings, incentives, conferences, and exhibitions) tourism, while travel firms are still trying to find solutions to develop this type of tourism, which is expected to lead the industry in the future.

MICE tourism in high demand in Ho Chi Minh City

After a long gloomy period due to the COVID-19 pandemic, Ho Chi Minh City has seen an increasing demand for MICE tourism (meeting, incentive, convention, exhibition) from both Vietnamese and foreign customers.

Five-star hotels outperform four-star hotels: Grant Thornton

Five-star hotels outperformed their four-star counterparts across several criteria as shown by the latest survey by Grant Thornton Vietnam on the local upscale lodging industry.


HCM City tourism sector to focus on promotion

 VietNamNet Bridge – HCM City’s Department of Tourism will focus on developing and marketing destinations to help increase the number of foreign arrivals to the city to six million this year,

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VN travel agents set sights on MICE market opportunities

VietNamNet Bridge – Promoting Viet Nam as an attractive Meeting, Incentive, Convention, and Exhibition (MICE) destination will be a key factor in developing the nation's tourism sector,