A fund of VND46 billion (US$2 million) has been allocated for the development of public beaches and coastal tourism service in Thanh Khe District, which aims to become an attractive beach destination just behind tourist-favourite pristine My Khe in Son Tra Peninsula.

Thanh Khe District’s Party Committee secretary, Nguyen Thanh Quang, told Viet Nam News that the 9km long beach improvement project is scheduled to begin in the second quarter this year in hosting a summer holiday this June.

Thanh said the fund will help improve beach service, rescue, public beach cleaning, beach sport recreation, surfing, paragliding, water-skiing, sewage treatment and night beach area.

The beach in Thanh Khe District has yet to lure tourists due to poor investment in coastal accommodation, tourism service, entertainment centres and transit connections.

Da Nang has 11 public beaches, but only My Khe beach has been the most favourite public site in summer with convenient service and good infrastructure investment.

The Mikazuki hotel Group from Japan will become the biggest investor in Thanh Khe District when it committed to spend more than $100 million to build a water park and five-star hotel on the beach in the district in 2018.

Da Nang also has planned An Thuong quarter in coastal Ngu Hanh Son District as the first tourism area catering to late-night shopping and entertainment.

In 2015, the city launched its first downtown shopping centre running down a 1.1km section of Le Duan Street, and a night food centre in Huynh Thuc Khang Street.

Da Nang hosted 6.6 million tourists, of which 2.3 million were foreigners, in 2017.

However, the city has lacked international-standard night entertainment services for tourists who are spending long vacations.

VNS