A cultural and tourism promotion programme “Quang Binh in the land of Hanoi” will be launched in Hanoi’s downtown on March 25, as part of effort to advertise the central  province’s culture and tourism potentials to Hanoians and foreign visitors, heard a press conference in the capital city on March 16. 

Inside Son Doong cave

The programme aims to lure domestic and foreign visitors to Quang Binh in order to develop its tourism into a spearhead economy, provide a platform for travel operators of Hanoi and Quang Binh to form networking and attract more Hanoi investment into Quang Binh tourism. 

At the press conference, Vice Secretary of the provincial Party Committee and Chairman of the provincial People’s Committee Nguyen Huu Hoai introduced the potential, strength and new products of Quang Binh tourism sector, investment attraction and tourism demand stimulation policies, and plans to open flight services connecting Quang Binh with Thailand’s city of Chiang Mai, and Dong Hoi city with Cat Bi in the northern port city of Hai Phong. 

Minister of Information and Communications Truong Minh Tuan asked the province to popularise its tradition, history, and culture, and sacred land with talented and heroic people while bringing more images of Quang Binh as well as Vietnam abroad. 

A music show “Quang Binh in songs” will take place at the Hanoi Opera House from 8-10:30pm on March 26-27. 

From March 25-27, a series of events are also planned, including a tourism promotion and connectivity seminar, a photo exhibition “Quang Binh – most attractive destination in Asia”, a cultural space of Le Thuy folk song heave-ho, a marketing programme “Quang Binh – Kingdom of world caves” combined with music activities, among others. 

A highlight of the programme will be a space to attract visitors to Son Doong – the world’s largest cave, affording them a chance to experience Son Doong in the midst of Hanoi. 

The central province of Quang Binh boasts the most special tourism resources in Vietnam and Southeast Asia, notably Phong Nha – Ke Bang National Park twice recognised by UNESCO as a World Natural Heritage thanks to its geological, geo-morphological, biodiversity and aesthetic values. It is also the first heritage in the region to meet three out of the four criteria for the status. 

The locality is also endowed with the longest coastline with a number of pristine, crystal-clear and sandy beaches, and a variety of specialties. 

As the native land of the late General Vo Nguyen Giap and labour heroine Mother Suot, Quang Binh also holds special tangible and intangible cultural heritages such as ceremonial songs and Le Thuy folk song heave-ho.

VNA