VietNamNet Bridge - Privately run shop owners say the sales of red iPhone 7s have not been as high as expected, as consumers say the phone is expensive and the colors disappointing. 

The iphone appeared in Vietnam just one day after it hit the world market. The first arrivals were ones with 5.5 inch screen, while there was not the product with a 4.7 inch screen.

iPhone 7 Plus Red has a white front cover instead of black as expected. The edge of the Home button is silver, not the color matching colors of phone covers as seen in other versions. 

Contrary to all predictions, the red iPhone 7 and iPhone 7 Plus have not caused a ‘bout of sales fever’. Many iPhone fans said they were disappointed as the red version is too expensive, while it is not attractive as they imagined.

Privately run shop owners say the sales of red iPhone 7s have not been as high as expected, as consumers say the phone is expensive and the colors disappointing.

“The supply is not plentiful, and there are not many buyers,” said Phuong Thao from Hoang Ha Mobile.

Nguyen Lac Huy, the representative of CellphoneS, said the high selling prices could be the reason why many people did not show interest in the products.

The price of Red iPhone 7 128 GB remains unchanged, at VND20.5 million, or VND3 million more expensive than other colors, since it first appeared in Vietnam some days ago. The red iPhone 7 Plus is sold at VND24 million.

Some shop owners commented that while the price is high, red iPhone 7 is not as beautiful as people thought.

The red iPhone 7s now available in the Vietnamese market are the ones carried across border gates by travelers, or imported from unofficial sources.

Authorized distributors said genuine products to be imported through official channels would be available in Vietnam in April. FPT Trading said the products would hit the shelves on April 6.

Regarding retail prices, some retailers have set the price of VND20.9 million for red iPhone 7 and VND23.9 million for iPhone 7 Plus.

Meanwhile, the FPT Shop which has the right to import products directly from Apple said red iPhone 7s would arrive in late April and the selling prices would be the same for all colors.

iPhone prices vary in the Vietnamese market. iPhone 7 32 GB, the cheapest version, is sold by private-run shops at VND15 million. 

The products imported by FPT Trading are sold by second-class sale agents at VND15.9 million. Meanwhile, FPT Shop and The Gioi Di Dong sell it at VND18.7 million.

Dau tu chung khoan quoted its sources as saying that the prices of red iPhone 7 would be decreasing soon when the supply increases.

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