return icon

The nature of tourism has completely changed

The Covid-19 pandemic in the past two years is not just a crisis in which the domestic tourism industry can be revived simply by reducing prices or stimulating demand like previous times. 

The nature of tourism has changed and the tourism industry must adapt to the new circumstances.

Vu The Binh, Standing Vice Chairman of the Vietnam Tourism Association, said that the fourth wave of Covid-19 pandemic seriously hurt Vietnam's tourism. Previously, many stimulus programs were organized whenever the epidemic was under control. Tourism businesses achieved certain successes when the number of tourists exploded, even higher than the time before the epidemic.

But the pandemic has changed the whole world, including tourism.

To welcome international visitors, it is necessary to practice with domestic tourists


Tour providers have to ensure the safety of tourists until the tour ends, even 14 days or even a month after the tour.


According to Binh, tourism activities now are not just about understanding the market, building and promoting, offering products, organizing tours, and saying goodbye to visitors. It's not just about encouraging customers to buy insurance or use safety services. Safety has become an important element, an indispensable part of tourism products and services, and a mandatory condition in tourism programs. There is nothing that is not related to safety.

Tour providers have to ensure the safety of tourists until the tour ends, even 14 days or even a month after the tour.

Tour organizers have to ensure safety not only for tour operators and tourists, but also places where tourists come and the entire society.

No-touch, no-contact tours

Hanoitourist has cooperated with the Management Board of Duong Lam tourist site, the owners of ancient houses there and the local authorities, to offer tours to Duong Lam ancient village from October 1.

Director Phung Quang Thang said that this is “no touch, no contact” tour that ensures no contact between tourists and local people. For example, if the owner of an ancient house has not been vaccinated, the company will "borrow" the house to serve visitors. Tourists can cook by themselves and listen to introduction by tour guides through walkie-talkies.

This is one of the five “safe tours” offered by Hanoitourist since October 1. This is the first green tour piloted by the company, as a model for other programs. Director Thang said that everything must be carefully prepared, to ensure safety criteria.

This is also a requirement set out by the National Program to Restore Domestic Tourism, launched by the Vietnam Tourism Association. Accordingly, travel programs must be organized in a closed form, under the strict supervision and control of the travel agency during the consulting and service provision process.

In order to carry out this program when the epidemic is still not completely controlled, Huynh Chi Cong, Deputy Director of HCM City-based Ben Thanh Tourism, said that travel agencies need to research the form of "bubble tourism". Accordingly, tourists will visit the registered places only.

Priority should be given to tourism activities with little contact and in large spaces such as outdoor agricultural production, outdoor construction sites, picnic trips by personal vehicles, etc., an official of Vietfoot Travel suggested.




Duong Lam ancient village, Hanoi.


Online travel

Ha Giang province has decided to promote online tourism. Accordingly, the annual program highlighting the beauty of Hoang Su Phi terraced fields during harvest season will be held virtually for the first time.

The program aims to promote the landscapes, cultures and heritages of Ha Giang Province, connect the introduction and sale of typical local agricultural products on virtual platforms.

Participants will be able to view the stunning beauty of Hoang Su Phi terraced fields during harvest season from August to October, which before the pandemic, enticed many tourists and backpackers to the region.

The tourism program will take place from September 4 to October 30, 2021 with various sports and cultural events.

After Ha Giang, Thanh Hoa province will hold an online conference on October 7 to announce its application of digital technology to promote tourism.

According to Vuong Thi Hai Yen, Deputy Director of Thanh Hoa Department of Culture, Sports and Tourism, Thanh Hoa has applied technology to digitize tourists' travel experiences and develop a safe tourist map. In the coming time, tourism activities such as announcing new tourism products, tours, festivals, will be implemented online.



Ha Giang province has decided to promote online tourism. Accordingly, the annual program highlighting the beauty of Hoang Su Phi terraced fields during harvest season will be held virtually for the first time.


In fact, when tourism activities were stalled, many new tourism initiatives arose based on digital technology. These are special forms of tourism activities that have never appeared before. Instead of going to tourist sites, interact with many people, ... now just sitting in one place, people can travel through the experience of local people or guides.

Recently, a Giay ethnic girl in Sapa town, Lao Cai province “brought” thousands of tourists to Sapa through her online tour. To date, she has built 3 registered tours through application Zoom and the Google Meet platform.

A young man has also brought international tourists to explore the Hanoi Old Quarter, temples, experience cyclo and Hanoi’s street food through... a smartphone. This guide's online tours have received thousands of followers from European countries, the US, and Canada over the past year.

Vu The Binh said that digital transformation in tourism is simply applying technology and digital platforms to all stages of tourism activities, thereby saving costs and improving efficiency.

The head of the General Department of Tourism Nguyen Trung Khanh emphasized that the preeminent solution to focus on for the next step is the application of technology. With digital transformation, tourism businesses can reach more customers, take better care of customers, reduce costs and increase business efficiency. Moreover, digital transformation is a trend for all businesses to improve competitiveness.

Ha Yen

Vietnam to reopen domestic tourism in October

Vietnam to reopen domestic tourism in October

Domestic tourism in the new conditions where people ‘live together with Covid-19’ will require travel firms playing the pioneering role and local authorities encouraging people to travel in safe tours.

New ways to save VN tourism industry

New ways to save VN tourism industry

The gradual opening of international routes and the pilot opening of some tourist sites for foreign tourists are among important solutions in efforts to save the aviation, tourism, hotel and service industries.


10-year-old translator brings scientific knowledge closer to young readers

Children’s history book series, Unstoppable Us, by best-selling author Yuval Noah Harari, has been translated from English into Vietnamese by a 10-year-old translator and published by Omega Plus.

Floods kill five in central region

Heavy downpours and floods in the central region in the past few days claimed the lives of five people as of 5pm on December 6.


Vietnam spends nearly 190 million USD on importing pork in ten months

Vinfast faces challenges in North America

North America is a promising market, but it is not easy to be successful because there are many rivals there.

Festivities celebrate holiday season in HCM City

HCM City is preparing to launch a series of festivities to celebrate the New Year and Tet holidays (Lunar New Year).

Young driver offers thousands of free rides for poor patients

Dang Xuan Hieu, 24, has for four years given free trips to thousands of poor patients in Ha Giang Province.

Policies take effect in December 2022

Below are among new policies on import and export nomenclature, electricity generation price bracket, and licenses to manufacture tobacco products taking effect from December.

Finance Ministry to raise taxes on land and housing

Taxes on land and housing in Vietnam are far lower than those in other countries, exposing the need for higher tax rates to improve fiscal revenues.

Vietnam, RoK enter new chapter of cooperation

Vietnam and the Republic of Korea have entered a new chapter in their relationship as they upgraded to a comprehensive strategic partnership during President Nguyen Xuan Phuc's official visit to the country.

Free piano class for the elderly in HCM City

A piano class has been run free-of-charge for elderly people in Ho Chi Minh City for the past five years.

Business safety in the digital age

Vietnamese businesses are facing challenges related to cyber security and difficulties adapting to digital transformation.

Tax refunds worth trillions of VND

Tax bodies are working on problems related to VAT refunds in order to help businesses get money to invest in operations, following a dialogue held last week.

Legal loopholes exist for trading forbidden goods

Many students believe that e-cigarettes are not toxic, but are fragrant and stylish.

Quang Ninh to develop night-time economy, awaken tourism

On July 27, 2010, the Prime Minister signed a decision approving Vietnam’s night-time economy development plan.