On September 24, the Department of Culture, Sports and Tourism of Quang Ninh Province held a conference to announce its 2025 tourism stimulus campaign, attracting the participation of hotel, restaurant, and tourism business representatives.

Under the new campaign, Quang Ninh will offer attractive tourism packages. Participating accommodations, restaurants, eateries, and tour boats will gift beer and Ha Long squid cakes to visitors.

Specifically, guests checking into registered hotels will receive a complimentary can of beer. Those dining at participating restaurants for lunch or dinner will be offered a portion of Ha Long squid cake. A 20% discount will be applied to the second night's room rate, and those staying a third night will receive a free seafood-themed dinner.

According to Nguyen The Hue, Chairman of the Quang Ninh Tourism Association, this campaign reflects a fresh and creative approach by local businesses. It not only introduces OCOP (One Commune One Product) specialties of Quang Ninh, such as squid cakes and craft beer, but also enhances the overall dining experience.

"This is a new tourism product. All tourists visiting Quang Ninh will receive free beer and squid cakes from establishments participating in the stimulus program. So far, 83 businesses have registered, including 26 hotels, with the rest being restaurants and tourist boat operators," said Mr. Hue.

Nguyen Lam Nguyen, Deputy Director of the Quang Ninh Department of Culture, Sports and Tourism, emphasized that this campaign is a collaborative effort involving various departments, localities, tourism associations, and many enterprises across the province, including lodging services, restaurants, and cruise lines.

This joint initiative aims to create a vibrant and diverse tourism experience, offering visitors everything from leisure and cuisine to heritage exploration and cultural, sports, and entertainment events.

This year's campaign features a variety of exciting events such as regular fireworks shows, the 2025 Quang Ninh Food Festival, the “Dragon Bay Takes Flight” kite and paragliding day, cultural and artistic performances, sporting events, and hands-on community-based experiences on islands and beaches, along with other unique tourism products.

Pham Cong