Analyzing the real estate market outlook from now until the end of the year, Nguyen Anh Que, Chairman of G6 Group, noted that traditionally, the market tends to thrive between September and March, especially from mid-September to the end of January.

However, this year may be different due to unpredictable fluctuations in both domestic and global economies. Investors remain cautious amid macroeconomic uncertainties.

According to Que, the current real estate cycle differs from previous ones. Instead of following the typical recovery-growth-decline pattern, the market since early 2024 has experienced inconsistent ups and downs across segments and regions.

“In the short term, it's difficult to predict which segment will rise or fall. Most likely, the market will remain flat until year-end. If prices do increase, the growth will be minimal and limited to areas with development potential and reasonable pricing,” Que told VietNamNet.

He cited Da Nang, where prices have already surged, leaving little room for further increases. Hanoi faces a similar situation, with possible growth only in the southern and southwestern areas where several major urban projects are underway. If there’s any “bright spot,” it might be in smaller localities like Can Gio (Ho Chi Minh City) or Phu Quoc (Kien Giang).

Investors are becoming more selective. In previous years, the real estate market typically heated up toward the end of the year, but in 2025, interest has shifted toward stocks, gold, and digital assets. Therefore, a market boom like in the past is unlikely.

Nevertheless, in the medium term, from now through 2027, Que believes the market is entering a growth phase. Following the downturn from 2022 to 2024, the market has begun to show signs of recovery in both pricing and liquidity. So far, significant price rebounds have only occurred in Hanoi, Ho Chi Minh City, Da Nang, and parts of Hai Phong, and prices still haven’t returned to their 2022 peak.

According to Que, low interest rates and the strong development of social and commercial housing will help boost supply through 2027. Among these, the social housing segment is expected to be a standout performer.

The market will also no longer revolve around a single “king” investment channel like land plots did in the past. Instead, land, resort properties, and condominiums will rotate as the dominant choices depending on the time and location.

Investment: balancing opportunity and risk

At a recent real estate talk show, Nguyen Hoang Nam, CEO of G-Home, shared that the market is entering a new cycle, marked by inevitable shifts in capital flow.

According to Nam, the property sector is currently being energized by three main “doping” factors. First is the improved supply-demand dynamic. Compared to the frozen state of 2022, many projects have now resolved legal bottlenecks, significantly increasing supply. Demand has also recovered, expanding to more provinces and cities beyond Hanoi and Ho Chi Minh City, especially in areas benefiting from rezoning and administrative mergers.

Next is the flow of capital. Previously, funding was restricted due to corporate bond entanglements and tight credit control. Now, capital is more accessible, bad debt remains within manageable limits, and lending interest rates are reasonable, creating favorable conditions for both end-users and investors.

The most crucial factor, however, is investor sentiment. Both individuals and businesses are regaining trust in the market and in the country’s overall development. Investors are no longer chasing short-term “surfing” profits. Instead, they’re embracing long-term strategies, willing to invest in areas far from city centers and wait patiently for future value appreciation.

As for timing, Nguyen Anh Que recommends real estate as a long-term safe investment, but cautions against overconfidence.

He emphasized that investors must thoroughly evaluate legal status, planning, price growth potential, and usability, whether for residence, rental, or commercial purposes. Real estate is no longer an asset that “automatically” appreciates over time.

“Now is not the time to go all-in. If you need to borrow, do so at a low ratio and ensure your cash flow is balanced. In the short term, securities, gold, or digital assets may generate better returns. But in the long run, for stability, real estate remains the number one option. Even successful investors in other markets often choose to store value in real estate,” Que affirmed.

Nguyen Le