Asanzo Viet Nam JSC plans to introduce its first smartphones this summer, ictnews.vn has reported.

Asanzo owns a production line in Vinh Loc A Industrial Park in HCM City, specialising in manufacturing household electrical appliances, especially televisions. 

The Vietnamese brand’s new product will aim at rural, low-income markets.

Pham Van Tam, Asanzo general director, said the company will invest about US$2 million in the project.

“Asanzo’s smartphone will meet the criteria of competitive price, beautiful design and good service quality," Tam said. 

The brand’s first smartphone is expected to cost VNĐ3-5 million ($131.5-$219.3)

Asanzo is a Vietnamese brand that was launched in 2014. 

The company owns a production line in Vinh Loc A Industrial Park in HCM City with over $20 million in investment capital, specialising in manufacturing household electrical appliances, especially televisions. 

VNS