As Vietnam’s National Day holiday on September 2 approaches, a surge in international travel interest is reflected in search trends.

According to Booking.com, Vietnamese tourists are increasingly seeking dynamic, short-haul destinations in the Asia-Pacific region that offer a balance of cultural experiences, urban energy, and culinary exploration.
Bangkok continues to dominate as the top choice for Vietnamese travelers. The Thai capital draws visitors with its world-famous street food, lively shopping districts, and budget-friendly travel options - making it a favorite for short getaways.
Singapore rose three places compared to last year, thanks to its blend of modern infrastructure, cultural diversity, and green urban planning. The city-state’s family-friendly attractions and ease of travel make it especially popular during public holidays.
Seoul and Tokyo remain high on the list, particularly appealing to travelers seeking the charm of autumn foliage paired with the buzz of metropolitan life. Both cities offer a strong blend of pop culture, shopping, and food scenes that resonate with Vietnam’s younger generation.
Top 10 most-searched international destinations by Vietnamese travelers (Aug 29 - Sep 3, 2025):
Bangkok (Thailand)
Singapore
Seoul (South Korea)
Tokyo (Japan)
Kuala Lumpur (Malaysia)
Hong Kong (China)
Taipei (Taiwan, China)
Sydney (Australia)
Shanghai (China)
Osaka (Japan)
Other familiar favorites such as Kuala Lumpur, Hong Kong, and Taipei continue to rank highly due to their culinary diversity, vibrant entertainment options, and convenient air connectivity.
In addition to East and Southeast Asian cities, longer-haul destinations like Sydney, Shanghai, and Osaka have gained traction. These cities are ideal for travelers looking to explore multi-faceted cultural environments or extend their holiday over several days.
With easier visa policies and increased flight frequency between Vietnam and many of these locations, the trend suggests a growing appetite among Vietnamese tourists for deeper cultural immersion and varied experiences during the National Day break.
PV