Vietnamese travellers prefer planning the trip themselves even when it requires a lot of time and work, signalling a clear shift of how travel planning is viewed from being stressful to generating excitement, a travel agency said.

During a 3-day, 3-night trip from Bac Ninh to Quang Tri, one family with 39 members brought nearly 10 chung cakes, two boiled chickens, more than 20kg of fruit, soft drinks and snacks along the way.

Vietnamese travellers are increasingly looking for journeys that reflect their personal identity. Road trips offer exactly that: the freedom to set one’s own pace, choose spontaneous detours, and fully control travel experiences.

Vietnamese travellers are increasingly prioritising budget optimisation and authentic travel experiences for the upcoming April 30–May 1 holiday, with demand rising for flexible travel packages and personalised itineraries.

Vietnamese travellers are reshaping how they approach the 30 April - 1 May holiday, favouring shorter trips closer to home while spending more generously on high-quality, personalised experiences.

Initially planning a 6-month overland journey, Pham Kien, 36, a native of HCMC, and his wife Nguyen Thi Nhu Ngoc, 36, originally from Lam Dong, have been on the road for nine months.

Vietnamese travellers are placing growing emphasis on sustainable accommodation and tourism that benefits local communities, with 43% saying they want more eco-friendly lodging options to better plan their trips, according to a recent survey.

Vietnamese consumers are demonstrating greater purposefulness, whether seeking cooler domestic escapes like Da Lat or showing rising curiosity toward international options like India and Japan, to make the most of their limited holiday time.

Even with jam-packed trains and long queues, China’s festive winter charm keeps drawing Vietnamese tourists back year after year.

After the unprecedented shock of Covid-19, Khanh Hoa tourism has grown strongly, far surpassing the pre-pandemic period. Behind this acceleration is a fundamental shift in development thinking, execution methods, and long-term vision.

As New Year's Day 2026 only grants employees a 1-day break (Thursday), many people tend to combine it with annual leave and the weekend to take a long trip with relatives and family.

A 14-day journey across Mongolia turned out to be the most challenging trip yet for 32-year-old Do An Ninh from Hanoi. But the overwhelming landscapes made every hardship worthwhile.

After early retirement, she took the road less traveled - 80 times across six continents.

Nguyen Thi Thuy, 38, from Thanh Tri, and her family have just returned home after a 53-day journey across Vietnam.

The relentless pace of city life made Van feel like a "bird trapped in a cage," with her physical and mental health declining. After over a year of preparation, she chose to live nomadically along the central region.

Up to 99% of Vietnamese consumers express excitement about AI, 86% are familiar with the technology, and 99% want to use AI in their future travel plans, according to the Global AI Sentiment Report by Booking.com.

Bangkok, Singapore, and Seoul top Vietnamese travelers’ searches for the upcoming National Day holiday.

No longer focused solely on saving for future generations, many retired Vietnamese are choosing to invest their wealth in experiences. A growing number of Baby Boomers are embracing travel as a way to fully enjoy their later years.

A Hanoi teacher and her 12-year-old son embarked on a transformative two-month journey, cycling from the Mekong Delta to Hue.