Water splashes onto performers and gently reaches audience members, creating an unusual immersive circus experience that spectators embrace as Vietnam's traditional performing arts enter a new technological era.

Hanoi is turning its rich folk traditions and cultural heritage into creative products, opening new revenue streams while building a cultural industry ecosystem that brings together artists, technology startups and private businesses.

Hanoi is putting cultural industries at the heart of its 2026 development agenda, with plans to strengthen policies, expand creative markets and turn the capital's rich heritage into a driver of economic growth.

The Ministry of Culture, Sports and Tourism launched the Vietnam Cultural Industries Development Network and announced 17 cultural development initiatives for 2026 on October 12.

Hanoi is bringing its ancient heritage to life through 3D mapping, contemporary performances and nighttime tours, creating new cultural experiences and boosting its creative economy.

Hanoi has temples, French villas, street food and a thousand years of history. Now, the Vietnamese capital is exploring whether jazz-shaped by local sounds, spaces and stories-can become another reason for visitors to experience the city and return.

Vietnam’s cultural industries are facing an urgent need to shift from exploiting existing cultural assets to building value chains that can generate revenue, jobs, intellectual property and international competitiveness.

Vietnam’s stage arts are beginning to operate more like a genuine cultural industry, where artistic quality drives revenue and revenue, in turn, sustains creativity.

Vietnam is changing how creators are rewarded, replacing a one-off payment mindset with royalties that can give artists a continuing stake in successful works.

The glamour of Vietnam’s performing arts conceals a harsher reality of injuries, low remuneration and copyright gaps that have left many artists struggling to make a living.

Six months after the Politburo issued Resolution No. 80-NQ/TW on Vietnamese culture development, Vietnam has added a law on cultural industries development to its legislative agenda.

Vietnam's Ministry of Culture, Sports and Tourism has launched a public consultation on a draft Cultural Industries Development Law, seeking comments from August 5 to August 24, 2026.

Building Vietnamese-owned digital platforms could strengthen copyright protection, creator incomes and the country's cultural economy, industry experts argue.

Vietnam's circus industry is undergoing a transformation as it embraces digital technology while drawing on the country's cultural heritage to develop sustainable cultural products, according to the head of the Vietnam Circus Federation.

A draft revision to Vietnam's Publishing Law would pave the way for publishing-media groups while strengthening copyright protection and digital publishing oversight.

Vietnam is seeking to turn cultural heritage into a source of innovation, intellectual property and economic growth while building a healthier digital cultural environment.

With coordinated efforts, Ho Chi Minh City is steadily shaping a modern cultural ecosystem.

The 2021–2025 period marked a turning point for Vietnam’s cultural industries as film, music, cultural tourism and video games surged into a new era of scale and sophistication, delivering billions of US dollars in revenue.

By 2045, the sector is slated to account for 9% of GDP. Export value is forecast to rise 7% annually through 2030 and 9% thereafter, while the number of cultural enterprises is expected to expand 10% per year on average.