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Vietnam’s cultural diplomacy: Soft power at its strategic best

Cultural diplomacy has helped Vietnam boost its international reputation while advancing its long-term national goals with global resonance.

Vietnamese circus-themed family film makes a powerful debut

“Con ke ba nghe” surged to the top of Vietnam’s weekend box office, ending the reign of “Thien duong mau” and raking in 33 billion VND just days after its release.

A booming year with stark divides: Vietnam’s film industry in 2025

While 2025 marked a high point in earnings for Vietnam’s film industry, the success was largely concentrated in a few blockbusters, revealing systemic imbalances.

Hanoi revives traditional Tet in Hoan Kiem heritage space

For the first time, the relic site at 22 Hang Buom street has been transformed into a living tableau of the Red River Delta’s authentic Tet atmosphere, complete with the lively bustle of a traditional spring market.

Pho Museum opens in Saigon, offering a feast of history and flavor

Vietnam’s most iconic dish - pho - now has a museum dedicated entirely to its history, culture, and flavors.

Young artist preserves the cultural heritage of the highlands

Showing a talent for dance at an early age, at 13, Quang Thanh decided to leave his hometown of Tuyen Quang for Hanoi to pursue a professional dance career.

Da Nang Asian Film Festival 2026 unveiled with major expansion plans

DANAFF 2026 will welcome over 900 guests in Da Nang, offering film showcases, talent labs, and industry networking on a regional scale.

14-year-old pianist wins three gold medals in one school year

The 2025–2026 academic year marks a milestone for 14-year-old Phu Quy, who secured three top awards in professional-level piano competitions across Vietnam.

Singer Le Quyen defends herself amid heavy criticism about her behavior

Singer Le Quyen has stated that her behavior to protect herself is not wrong and that her speech is not “deviant” as criticized.

First-ever pho museum opens in HCM City

The first-ever pho museum opened in Ho Chi Minh City on January 15, marking a milestone in the journey of preserving the nation's culinary heritage.

“Red Rain” wins Golden Kite Award 2025

"Mua Do" (Red Rain), directed by Meritorious Artist Dang Thai Huyen and produced by the People’s Army Cinema, won the Golden Kite Award for feature film at the 2025 Golden Kite Awards ceremony held on January 15 in Hanoi.

“Viet Culture in Motion” festival unveils fresh cinematic lens on Vietnam

The international short documentary film festival “Viet Culture in Motion” made its debut in Vietnam and several countries on January 16.

Vietnam advances UNESCO nomination of Tam Chuc – Van Long Complex

An international conference was recently held in Ninh Binh to discuss the proposed boundaries and outstanding universal value criteria for the UNESCO World Heritage nomination of the Tam Chuc Pagoda Complex and the Van Long Wetland Nature Reserve.

Singer’s angry reply to fan reignites debate on artist conduct

In response to a recent backlash involving singer Le Quyen, authorities urge artists to uphold professional ethics and treat their audience with respect.

Quang Ninh gears up for landmark concert with 50,000 in attendance

The show, celebrating the 14th Party Congress and the Lunar New Year, will serve as a platform to elevate Vietnam’s cultural brand.

Singer criticized for scolding anti-fans and using profanity online

The incident of singer Le Quyen cursing at fans using inappropriate language has created shock waves on the Threads social media app.

Chopin Competition winner Eric Lu to perform in Hanoi

Eric Lu, winner of the prestigious Chopin International Piano Competition, is set to perform in Vietnam at the "Spring Aspirations" concert, held at Ho Guom Opera House in Hanoi.

Vietnamese artisan crafts towering horses to welcome the Year of the Horse

To welcome the Year of the Horse (2026), artist Bui Van Quan from Bac Ninh is completing a striking set of giant horse mascots at his Happy Garden - each carrying a message of joy, love, and shared hope for the new year.

Huong Giang to represent Vietnam at Miss Grand International All Stars

The Miss Grand International organization has officially confirmed that Huong Giang will represent Vietnam at the inaugural MGI All Stars - a new global beauty competition bringing together the world’s most influential pageant alumni.

Vietnam Fine Arts Museum receives nearly 1,000 historic artworks

In its largest-ever transfer, the museum has acquired 979 paintings and sculptures spanning multiple generations of Vietnamese art.