National sovereignty is no longer defined by borders alone. In the digital age, Vietnam’s ability to preserve, create and spread its cultural values has become equally critical.

Ho Chi Minh City is expanding its cultural industry through closer integration of the arts and tourism, while a new concert project aims to bring Vietnamese pop music to North America in late 2026.

The initial results in heritage conservation, digital transformation, cultural industry development and artistic creativity facilitation suggest that Resolution No. 80 is gradually taking effect across the country.

Vietnam is embracing a broader vision of sovereignty - one that extends beyond borders to the digital space where culture, technology and national identity increasingly converge.

General Secretary and President To Lam has signed Politburo Decision No. 178 on the restructuring of the Central Steering Committee for the Development of Vietnamese Culture.

An expert said that while Vietnam has yet to build globally influential cultural brands like the US' Hollywood or the Republic of Korea’s K-pop wave, folk culture offers a unique advantage thanks to the diversity of its ethnic cultures.

In a new era where competition among nations extends beyond economics and technology to encompass values, identity and soft power, Vietnam is placing culture at the heart of its development strategy.

Under the National Assembly's Resolution No. 28/2026/QH16 on the development of Vietnamese culture, the State is set to allocate at least 2% of total annual state budget expenditure to cultural development.

When products become cultural ambassadors, Vietnamese goods can travel further and leave a lasting imprint on international consumers.

The resolution stipulates that cultural development funding will include a minimum of 2% of total annual state budget expenditure, alongside mobilised social resources.

Deputy Prime Minister Nguyen Chi Dung has signed Decision No. 611/QD-TTg dated April 4 approving the project on digital transformation in the cultural sector to 2030, with a vision to 2045.

Cultural diplomacy has helped Vietnam boost its international reputation while advancing its long-term national goals with global resonance.

Vietnam’s cultural sector is no longer just about spirit-it’s about strategy and GDP.

Cultural policy is emerging as a strategic lever for national growth, with legal reforms unlocking new momentum for sustainable development.

In recent years, Ho Chi Minh City has emerged as a priority stop for major shows, concerts and festivals, drawing strong public interest.

A Vietnam worth visiting, worth living in, and worth staying connected to - not through flowery words, but through the vitality of its culture and the far-reaching power of a national image that is smartly, humanely, and sustainably managed.

Experts are calling on HCM City to reimagine its conservation policies by turning cultural assets into living heritage integrated with modern life.

The Ministry of Culture, Sports and Tourism has released its digital transformation strategy for the 2025–2030 period.

Vietnam is experiencing a powerful convergence of artistic excellence and strategic opportunity - offering a rare opening to build a globally competitive cultural industry.