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Lung Phinh market: Where rare highland flavors meet vibrant culture

Lung Phinh Market in Bac Ha District, Lao Cai Province, offers a glimpse into the unique rhythms of life in Vietnam’s highlands. More than just a place to trade goods, this bustling Friday market is a celebration of local culture and cuisine.

Hue transforms its nights with heritage-driven tourism

Once known for its quiet nights, Hue is now alive with vibrant cultural experiences after dark.

YouTube Shorts contest promotes digital transformation in tourism

A new initiative marking the 65th anniversary of Vietnam’s tourism sector has been launched - a YouTube Shorts travel video contest titled “Vietnam: Travel to Love!”.

HCM City expects to become regional leading tourism hub

With abundant resources, a vast market, and complete infrastructure, HCM City is well-positioned to transform into a multi-destination, modern, and sustainable tourism hub, both nationally and regionally.

Cross-border tourism, trade rebound at Huu Nghi int’l border gate

Cross-border tourism and trade through the Huu Nghi International Border Gate in northern Vietnam are showing a significant recovery, with passenger traffic rising by 16% in the first half of 2025 compared to the same period last year.

Co To unveils smart app to boost digital governance, sustainable tourism

The Co To special zone in northern Quang Ninh province officially launched its “Co To Digital” application on July 9, marking a significant step forward in its digital transformation efforts.

Hanoi launches new tourism products ahead of National Day holiday

Hanoi’s tourism sector has introduced a range of new tourism products and programmes to boost demand and attract both domestic and international visitors head of the National Day holiday (September 2).

Vietnamese travelers embrace global adventures

Vietnamese outbound tourism surges with 4 million travelers in early 2025.

Foreign traveler can’t get enough of Hanoi’s ‘pungent’ street dish

Chinese visitor praises the flavors of bun dau mam tom despite its strong reputation.

Rixos makes Southeast Asia debut on Vietnam’s dazzling Pearl Island

Rixos Hotels ushers in a bold new era for Southeast Asia with the launch of Rixos Phu Quoc, its first resort in the region, introducing the award-winning “All-Inclusive, All-Exclusive” concept to Vietnam’s most iconic island.

Tourism minister calls to ‘redraw VN's tourism map’ after provincial mergers

With record-high international arrivals in early 2025, Vietnam’s tourism sector is set to replan its national tourism landscape, focusing on sustainability and regional linkages.

Tourism boom takes hold in newly-expanded Ho Chi Minh City

As HCM City adapts to a streamlined two-tier administration model following its merger with Ba Ria-Vung Tau and Binh Duong provinces, its tourism industry is riding a boom, shifting from post-pandemic recovery to robust growth.

Phu Quoc ranks among Travel + Leisure’s top luxury island destinations

Phu Quoc’s rise to global luxury fame continues as the island was recently named among Travel + Leisure’s Top 10 Best Islands in Asia-Pacific, securing third place and becoming Vietnam’s only representative in the prestigious 2025 Luxury Awards.

Bearded chicken: Quang Ninh’s island delicacy with golden crispy skin

On Cai Chien Island in Quang Ninh, a rare local chicken known for its ‘beard’ and crispy golden skin is gaining fame.

From war depot to green oasis: Saigon park hides explosive history

Tan Phuoc Park in Ho Chi Minh City was once Indochina’s largest bomb storage site.

Travel+Leisure hails Son Doong as world’s greatest cave

Travel+Leisure, one of the most prestigious American travel and lifestyle publications, has just published an article about Son Doong cave in Quang Tri province, praising its breathtaking beauty and incredible journey that no other place can rival.

Hanoi eyes tourism boost with launch of new offerings

Hanoi’s Department of Tourism has introduced a series of new attractive tourism products, aiming to make a strong breakthrough during the National Day (September 2) holiday, and accelerate growth through the end of the year.

Thap Thap Pagoda: Gia Lai's 350-year-old Buddhist heritage

A 350-year-old Buddhist temple in Gia Lai, Thap Thap Pagoda embodies Vietnam’s spiritual and artistic legacy.

Experience a cosmic adventure in Quy Nhon’s science center

Journey through the galaxy, gaze at the stars through Vietnam’s largest telescope, or play soccer with protons at a science-filled space in coastal Quy Nhon, now part of Gia Lai Province.

TV show keeps going viral on social media, inspires young to travel

The show's popularity is continuously going viral on social media in Vietnam, with a record of over 13 million views on YouTube after its first five episodes.