In recent years, alongside the tradition of family reunions during the Lunar New Year (Tet), travelling during the holiday has become increasingly popular.

In Ho Chi Minh City, a 119-year-old ancestral house becomes the gathering place for generations each Tet.

On the second day of Lunar New Year (Tet) 2026, crowds gather at the Temple of Literature to seek calligraphy and pray for academic success.

As the clock strikes the New Year, young men in Dang Chuong village sprint from the communal house, carrying sacred flames to welcome luck and peace.

At the exact moment when the old year gives way to the new, hundreds of residents of Tien Huong village in Vu Ban commune, Ninh Binh province, eagerly carry trays of offerings to Phu Day to pray for good fortune.

Thousands flock to sacred sites across the capital at midnight and on the first day of Tet (Lunar New Year) to pray for peace, prosperity and good fortune.

The age-old saying reflects a deep philosophy about renewal, harmony and the cyclical view of time in Vietnamese culture.

Vietnam’s traditional Lunar New Year (Tet) is recognised not only by spring colours, red calligraphy and family reunions, but also by the Tet feast that takes centre stage in the opening days of the year.

For Vietnamese people, Lunar New Year (Tet Nguyen Dan) is the most important traditional festival of the year, marking the sacred transition between old and new, and opening a fresh cycle of hope and renewal.

Curious at first, then deeply moved, a German man finds meaning in ancestral worship, lucky money and family reunion during Vietnamese New Year (Tet).

In a highland village of Lang Son, one artisan has devoted his life to preserving the sacred lion dance of the Tay and Nung people for future generations.

From mid lunar December, Dao communities in Quang Ninh begin Tet (Lunar New Year) early, honoring ancestors and renewing clan bonds in a quiet yet deeply meaningful celebration.

Horses have long been embedded in Vietnamese culture, carrying layered symbolism in language and belief while remaining part of daily life in many ethnic minority communities.

Since the mid-point of the 12th lunar month, Hang Luoc street has assumed a celebratory guise. Soft and vivid pink peach blossoms, golden kumquat trees bowed under the weight of ripe fruit, and crisp white apricot blooms herald the onset of spring.

Drawing from the spirit of the documents of the 14th National Party Congress, People’s Artist Bui Cong Duy believes that cultural understanding among leaders is the factor that creates national resilience.

Royal Tet rituals were reenacted at the Thang Long Imperial Citadel, reviving centuries-old traditions of Vietnam’s feudal court.

In recent years, in Dak Lak province, many resolutions issued by the provincial People’s Council continue to be realized by authorities at all levels, especially in the cultural sector.

Vietnamese culture has long shaped the nation’s soul and resilience, from folk poetry and traditional festivals to tangible and intangible UNESCO-recognized heritage.

Vietnam aims to be among ASEAN’s top three and the world’s top 30 in the Soft Power Index by 2045, positioning itself as a hub for tourism, investment, innovation, and cultural exchange on its path to becoming a developed, high-income country.

Deputy Prime Minister Mai Van Chinh has signed Decision No. 173/QD-TTg approving the Strategy on communications to promote Vietnam’s image abroad for the 2026–2030 period, with a vision to 2045.