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SEO Analyst

Updated: 26/07/2024

Employment Information

Benefits

  • Laptop
  • Travel
  • Incentive bonus
  • Training Scheme
  • Salary review
  • Business Expense
  • Annual Leave

Job Description

  • Devise and execute regional SEO strategies to improve search engine rankings and content efficiency. Work closely with teams at the HQ, and improve the overall web presence in the region.
  • Optimize regional website and landing pages to boost visibility and traffic. Ensure compliance with best practices and local/global policies.
  • Identify trending keywords for your region. Research and report on target audience search patterns, and create best practices for content writers that can be implemented across all digital assets.
  • Compartmentalize regional keyword research on specific parameters (like industries, domains, and trends). Segment sub-strategies and best practices as per theses identified parameters.
  • Work closely with teams at the HQ and customize PPC practices for your region to improve local web presence.
  • Track and report web analytics data. Monitor and mitigate potential SEO issues, crawl errors, and broken links.
  • Stay up to date with new industry practices, SEO features, and algorithm updates. Monitor competitors' SEO strategies and web visibility. Improvise accordingly.
  • Collaborate with multiple internal teams. Provide reports and optimize key metrics.

Job Requirement

  • At least 2 years of proven experience as an SEO executive or similar position.
  • Proficiency in SEO techniques, tools, and best practices. Deep knowledge of on page and off-page optimization.
  • Basic understanding of content management systems (CMS) and website development platforms/processes.
  • Bilingual fluency in the English and local languages, for both communication and general collaboration.
  • An analytical mindset, excellent attention to detail and ability to multi-task projects and deliverables.
  • Tech-savvy with the ability to explain complex technical matters in a simple manner without using jargon.

More Information

  • Age: Unlimited
  • Job type : Permanent, Contract/ Freelance
  • Salary: Competitive

Company Overview

Company size: 25-99
Zoho Corporation is a leading technology company with over 15000+ employees worldwide with customers in over 180+ countries. With more than 100 million...Detail
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