Barbaard is known for being Vietnam’s leading gentlemen’s lifestyle company. Finding its roots in The Netherlands, the company started as a cosmetic distribution company in the summer of 2015. Filling a gap in the Vietnamese consumer market, House of Barbaard opened its doors; a unique Gentlemen’s concept aiming to provide a full Gentleman's grooming, shopping and drinking experience with high quality standards. Following the success of House of Barbaard, the company moved into retail and developed their own line of fashion and accessories. Currently, the company has built a strong presence in both Hanoi and Ho Chi Minh City.