Develop and implement trade marketing initiatives according to the marketing calendar for the MT channel.
Measure and report on ASMPQ (Availability, Shelf, Merchandising, Price, and Quality) to improve market share.
Promotion and Trade Activities (60%)
Execute sales promotion programs to drive revenue and profit growth.
Collect market information on competitor products and promotions.
Produce and manage the quality control of POSM (Point of Sale Materials) and gifts with suppliers.
Create guidelines for the implementation, supervision, and evaluation of marketing and activation programs.
Compile weekly, monthly, and quarterly reports.
Execute JBP (Joint Business Planning) activities with customers.
Internal Coordination and Budget Management (10%)
Collaborate with sales and marketing teams to develop and execute trade marketing strategies.
Monitor and manage trade marketing budgets, ensuring accurate reporting and efficient use of funds.
Yêu Cầu Công Việc
Education: Bachelor’s Degree in Economics, Marketing, or MBA preferred.
Experience: At least 2 years of trade marketing experience with FMCG (Fast-Moving Consumer Goods) brands.
Skills:
Strong communication and interpersonal skills.
Sales and marketing analysis skills.
Experience in MT and on-premise sales.
Ability to build external relationships.
Thông tin khác
Bằng cấp:
Cao đẳng
Độ tuổi:
25 - 35
Hình thức: Nhân viên chính thức
Thời gian thử việc: 2 months
Thời gian làm việc: 8:00 - 17:00 from Monday to Friday
Lương:
Cạnh tranh
Giới thiệu về công ty
Viet Thai International
http://vticareers.talentnetwork.vn/Qui mô công ty: 100-499
Viet Thai International provides a dynamic and challenging work environment with tremendous opportunities for professional as well as personal growth. Viet...Chi tiết
Viet Thai International provides a dynamic and challenging work environment with tremendous opportunities for professional as well as personal growth. Viet Thai International JSC (VTI) was established in 1998 and today has grown into one of the largest consumer marketing and multi-unit retail operators in Vietnam. The Company’s vision is to play a significant part in improving the quality of life for Vietnam’s rising middle class. Over the past decade, VTI has been instrumental in shaping the country’s modern retail and branding environment. This is through a portfolio of Company-owned brands such as Highlands Coffee, Pho 24. Additionally, VTI represents leading international brands including Hard Rock Cafe, Swarovski, ALDO Shoes & Accessories . We are always looking for great people to join our ranks. If you think you have what it takes to join our team, we’d like to hear from you! You can visit www.vticareers.talentnetwork.vn and follow the instructions on how to apply for the position in which you are interested.
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