Execute brand activities to achieve brand objectives
Contribute idea to select suitable agencies to run campaign based on agency list
Negotiate with agencies, KOLs, talents about cost and KPIs
Product development:
- Follow up packaging and formula development
- Advertising and promotion:
- Execute & report the implementation of assigned promotion activities
- Brand performance monitoring:
- Site check market to observe POSM, product status
- Get feedbacks from retailers & end-user
- Monitor competitors’ activities
- Collect sales data as requested
- Administration task
- Other tasks by Line Manager