1. Campaign Management:
• Develop, implement, and manage marketing campaigns that promote the company's products and services.
• Coordinate with internal teams to support brand awareness and marketing efforts.
• Monitor and report on the effective ness of marketing campaigns.
2. Content Creation:
• Create engaging content for a variety of marketing channels, including websites, social media, email, and print.
• Collaborate with designers to produce high-quality marketing materials.
3. Digital Marketing:
• Manage the brand’s channels, including website, Facebook, Instagram, TikTok, Google, and other relevant platforms.
• Optimize online advertising campaigns.
• Track and analyze social media traffic and provide regular internal reports.
4. Customer Engagement
• Respond to messages on social media, address customer inquiries, and manage feedback on Google and TripAdvisor.
5. Brand Management:
• Ensure consistent messaging and brand voice across all marketing channels.
• Maintain and update the company's marketing collateral to ensure brand consistency.
6. Public Relations
• Execute public relations activities, including press releases, media relations, and influencer collaborations.