1. Sales performance management
- Review the sales objectives for the month and set individual objectives for each EC to meet the center target respecting commercial ground rules.
- Review the previous sales team performance, identify areas of improvement, and prepare an action plan to improve sales effectiveness.
- Consistently review and evaluate the conversion performance of the all the channels, activities/events, and sales team members.
- Ensure accurate and timely information updates from the sales team in the organization’s system.
- Prepare a daily/weekly report for the Head of Commercial on the sales situation in the center and revise the action plan to ensure that milestones and targets are met.
- Contribute to the sales of the school by offering prospect presentations during the month.
- Ensure that the defined show distribution ground rules are respected in the school.
2. Sales team skills development and management
- Monitor the sales team member performance through data analysis and observations and identify areas of improvement.
- Regularly conduct on-the-job training and coaching sessions tailored for each sales team member.
- Conduct a feedback session with each sales team member monthly.
- Manage the registration and completion of the assigned training courses on the sales training platform for the new sales team members.
- Manage and evaluate on frequent basis (monthly/quarterly) the performance of the sales team in line with HR policies and procedures.
- Manage the schedule of the sales team members in a fair and balanced way.
3. Cross-departmental collaboration
- Work with the School Service Manager to create a monthly activities calendar for prospects.
- Collaborate with Activation team by participating in external activities providing customer insights and feedback on supply conversion of the promoter leads.
- Drive school’s recruitment effort to build a competent team to deliver high sales performance
- Collaborate with the TMK Manager to update on supply conversion and feedback on booking effectiveness.
Share market insights specific to the location and audience demographics with the Head of Commercial and the Marketing team on a regular basis.