Responsible for planning, creating and publishing content on all social media platforms to build brand awareness, and ultimately, boost sales.
- Develop, implement and manage our social media strategy after conducting competitive research, platform determination, messaging, and audience identification
- Plan, create, publish and share new content for social channels: Facebook, Tiktok, Youtube… on a daily basis that builds meaningful customer connections, increases brand awareness, and encourages community members to engage with the brand
- Develop community groups
- Supporting in proposing ideas, writing scripts for short video clip, basic filming and setting up shooting scenes
- Collaborate with marketing teams to develop social media campaigns
- Stay up to date with the latest social media best practices and technologies
- Moderate user-generated content in line with the moderation policy
- Create editorial calendars and syndication schedules
- Capture and analyze the appropriate social data/metrics, insights, and social media best practices to measure the success of every social media campaign, then use that information to refine future campaigns
- Work with copywriters and designers to ensure content is informative and appealing
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