As our Influencer Marketing Associate, you will have the opportunity to work directly with Top Tier Global Influencers (especially in the US) to promote our supplement brands. You play a vital role in partnering and harnessing the power of influencers to grow our brand awareness, engagement, and ultimately drive business goals through several effective campaigns.
Essential Roles and Responsibilities
- Influencer campaign strategy and planning: Researching new trends, making strategies aligned with overall marketing goals and identifying suitable global influencers based on target audience demographics, brand alignment,...
- Influencer outreach and relationship management: Reaching out to potential global influencers, negotiating terms of collaboration, building and maintaining relationships to ensure ongoing partnerships.
- Content coordination and creation: Providing creative direction or briefs to influencers to guide content creation, ensure it aligns with brand guidelines and campaign objectives.
- Campaign execution and monitoring: Managing the execution of influencer campaigns, monitoring campaign performance and analyzing key metrics to assess effectiveness.
- Content and Social Media Management: Scripting and making high-quality videos for our social media platforms besides managing global creators.
- Stay updated on industry trends: Keeping abreast of trends and developments in influencer marketing and social media platforms; Identifying emerging influencers and trends that could be beneficial for future campaigns.