Objective of role:

The Marketing Executive will be responsible for developing and executing marketing strategies to drive sales through various channels. The role requires a candidate with a strong understanding of the retail environment with experience in developing and executing marketing campaigns.

Detailed responsibilities/accountabilities

Plan execution:

• Execute marketing campaigns to support brand and product launches, promotions, and seasonal events.
• Create and build up content strategy to increase following user in social media channels.
• Work closely with cross function to develop and execute marketing programs that drive sell-through and improve in-store traffic.
• Develop partnership with potential brand partners to maximize sales opportunities & enrich new customers database.
• Adapt and execute communication activities for the assigned Channel initiatives.
• Ensure that all marketing initiatives align with the overall brand strategy and messaging.
• Develop and maintain relationships with key stakeholders (mall, retailers, OOH advertising agency, brand partners, etc.), ensuring the brand is well represented at the point of sale.

Reporting:

• Follow-up the social media channels to tracking growth.
• Monitor and report on mall and competitors activities to collect insights.
• Track closely on monthly budget & report to direct manager if any incidents occurs.
• Other tasks as assigned by the direct manager.

Requirements

• Education: Bachelor's degree in Marketing or related field
• Experience: 1-2 years of experience in marketing, preferably in the retail industry or fashion/jewelry industry
• Skills: Effective at communication, execution, and analytical skills
• Good command in English & Advance computer skills in Ms-Word, Excel, PowerPoint…

• Bằng cấp: Đại học
• Độ tuổi: 23 - 27
• Hình thức: Nhân viên chính thức
• Lương: Cạnh tranh