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Brand Manager

HR Vietnam’s ESS Client
Updated: 15/07/2024

Employment Information

Benefits

  • Laptop
  • Insurance
  • Allowances
  • Annual Leave

Job Description

Our client is a leading pharmaceutical company specializing in collagen products. They are seeking motivated and results-driven individuals to join our team as Sales & Marketing Manager:


- Strategy Development, Planning, and Presentation to the Board of Directors (BGĐ)

  • Develop brand development and communication strategies for each brand according to the company's business orientation, strategy, and objectives.
  • Create annual plans and organize the implementation of brand development and communication activities for each brand.
  • Implement quarterly and monthly plans periodically.
  • Develop and present sales channel plans, allocate revenue target proportions for each channel according to the brand's development goals.
- Operations, Supervision, Measurement, and Solutions
  • Develop and manage annual, quarterly, monthly, and effective campaign budgets.
  • Manage the quality of images and content across communication channels (KOL/MI, OOH, PR, Collaboration, Digital, POSM, Events, etc.).
  • Collect and process information about the market, consumers, and competitors.
  • Regularly evaluate the effectiveness of brand communication activities and propose solutions.
  • Anticipate brand risks and crises to have timely handling measures.
  • Monitor and evaluate the effectiveness of revenue from each channel in combination with marketing programs against the set plan objectives.
  • Promote the company's sales revenue and profit growth.
  • Analyze sales data (revenue, SKU, etc.) periodically.
  • Propose solutions and ideas to improve the brand's development in terms of both revenue and branding.
- Management & Coordination
  • Build the personnel structure for the team and propose recruitment.
  • Manage and direct the activities of team members.
  • Train and develop the team in skills and a sense of responsibility as well as teamwork.
  • Coordinate with the service division to achieve the brand's objectives.
- Other Tasks:

Job Requirement


  • Graduated from university with a major in economics, business, or marketing.
  • Knowledge of branding, planning, management, and integrated marketing communications (IMC).
  • Knowledge of brainstorming, orienting communication ideas, communication models, content planning, and media planning.
  • Understanding of advertising execution and brand management on digital platforms and tools for measuring communication effectiveness: Google Trends, Google Analytics, Fanpage Karma, Page Insights, SMCC, and other social listening tools.
  • Computer Skills: Proficient in using Office software
  • Good English communication skills 

More Information

  • Job type : Permanent
  • Salary: Competitive

Company Overview

HR Vietnam’s ESS Client

HR Vietnam’s ESS Client

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